Gentle cleansing, naturally. Our Soap-Free Facial Cleanser purifies without stripping—perfect for sensitive and mature skin. Respects your skin’s natural pH and barrier.

Morning Ritual ☀️

Optional for dry or very sensitive skin

Your skin naturally produces oils overnight that help support its protective barrier. Morning cleansing should refresh the skin and remove overnight buildup without disrupting essential moisture.

Step 1: Activate the Cleanser

1. Wet your hands with lukewarm water.
2. Wet the Neo Soap-Free Facial Cleansing Bar and gently rub it between your palms until a creamy, silky lather forms.
3. Place the cleansing bar aside and continue gently rubbing your palms together, leaving a small space between your hands. This allows air and water to create a richer, creamier foam.

Tip: Do not rub the cleansing bar directly onto your face. Creating the lather first provides a gentler, more even application and helps protect the skin barrier.

Step 2: Cleanse Gently

1. Apply the creamy foam to your damp face using your fingertips.
2. Massage gently in small circular motions over:

• Forehead
  • Around the eyes and eye makeup area
  • Cheeks
  • Around the nose
  • Chin
  • Jawline
  • Neck and décolletage

1. For eye makeup removal, gently massage the foam around the eye area, including the lash line, to help loosen mascara and makeup residue. The Neo Soap-Free Facial Cleansing Bar is formulated to provide a gentle cleansing experience around delicate areas; however, avoid direct contact with the eyes and rinse thoroughly if needed.
2. Allow approximately 20–30 seconds for the cleanser to dissolve impurities, excess oils, sunscreen, makeup residue, and daily buildup.

Avoid vigorous rubbing or scrubbing. Mature skin benefits from gentle massage and stimulation — not friction.

Step 3: Rinse & Refresh

1. Rinse thoroughly with lukewarm water.
2. Pat skin dry with a clean, soft towel.

Your skin should feel:

✓ Clean
✓ Comfortable
✓ Soft
✓ Hydrated — never tight or “squeaky”

Follow with your morning skincare ritual:

Aqua Harmony Serum → C-Major Vitamin C Serum → 3-in-1 Intense Nutrition Cream → Sun Protection

Evening Ritual 🌙

Nighttime cleansing is an essential step because throughout the day your skin collects:

• Makeup
  • Sunscreen
  • Pollution particles
  • Excess oil
  • Environmental impurities

Removing these daily accumulations allows your nighttime skincare products to work more effectively.

Step 1: Remove Makeup (If Needed)

For light makeup:

1. Wet your face with lukewarm water.
2. Create a creamy foam with the Neo Cleansing Bar (see morning instructions above).
3. Massage gently into your skin using circular motions.

Pay special attention to areas where buildup commonly occurs:

• Around the nose
  • Chin area
  • Hairline
  • Neck area

Step 2: Rinse Completely

1. Rinse thoroughly with lukewarm water.
2. Pat your skin dry with a clean, soft towel.

Step 3: Double Cleanse (When Needed)

If your skin still feels like it has remaining sunscreen, makeup, or residue:

Repeat the cleansing process a second time.

Double cleansing should leave your skin feeling comfortable and refreshed — never dry, tight, or stripped.

Using the Included Soft Facial Cleansing Sponge

The included facial sponge can be used to enhance your cleansing ritual and gently reach areas where makeup or sunscreen may accumulate.

1. Wet the sponge completely.
2. Apply the creamy cleanser foam to your face.
3. Use very gentle circular motions over the skin.
4. Use the sponge around areas that need extra attention, such as around the nose, hairline, or along the jawline.
5. Rinse the sponge thoroughly after each use and allow it to air dry.

Avoid pressing, scrubbing, or overusing the sponge. The purpose is gentle cleansing and a relaxing facial massage — not aggressive exfoliation.

How Often Should You Use It?

Normal to Combination Skin:

✓ Morning and evening cleansing

Dry, Sensitive, or Menopausal Skin:

✓ Evening cleansing daily
✓ Morning rinse with water or gentle cleansing depending on your skin’s needs

Listen to your skin. Healthy cleansing should support your skin barrier, not challenge it.

Important Tips for Healthy Mature Skin

✓ Use lukewarm water — hot water may increase dryness and discomfort.
✓ Use your fingertips rather than aggressive cleansing tools.
✓ Keep cleansing gentle and consistent.
✓ Avoid over-cleansing, which can disrupt the skin barrier.
✓ Never cleanse until your skin feels tight or stripped.

A cleanser should prepare your skin for the products that follow — not leave your skin needing to recover.

Neo Naturelle Philosophy

Clean skin is not skin that feels stripped.
Healthy skin is skin that feels balanced.

Neo Soap-Free Facial Cleansing Bar was designed to respect the changing needs of mature skin — helping remove impurities while preserving the comfort, softness, and balance of your skin barrier.

Because healthy skin begins with a gentle foundation.