The first step is to identify how many benefits I can bring with 1 product and what ingredients give the promise to resolve all these issues.
The second step is to conduct scientific research. I study the hero ingredients. We conduct scientific research to determine which ingredient(s) we plan to use. All our formulas are backed by scientific data – because we believe in a higher standard of skincare.
Also, I determine the optimal concentration of the active ingredient to deliver tangible results. Third, we select our clean, safe, and non-toxic ingredients. All Neo Naturelle ingredients come from reputable suppliers and manufacturers, 90% of whom operate in Europe, Japan, or the USA.